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Entrepreneur's Credo
is endorsed by leading eMarketing pioneers:


ENTREPRENEUR'S CREDO
Adopted from "What It Means To Be An American" by Dean Alfange*

  • Like an eagle I choose to soar to the highest heights for a view unknown by the vast majority of others.
  • I do not choose to be a common person.
  • It is my right to be uncommon.
  • I seek opportunity, not security.
  • I do not wish to be a kept citizen, humbled and dulled by having the government look after me.
  • I want to take the calculated risk, to dream and to build, to fail or succeed.
  • I refuse to barter incentive for a dole.
  • I prefer the challenges of life to the guaranteed existence, the thrill of fulfillment to the stale calm of utopia.
  • I will not trade my freedom for beneficence or my dignity for a handout.
  • I will never cower before any master nor bend to any threat.
  • It is my heritage to stand erect, proud and unafraid, to think and act for myself, enjoy the benefit of my creations and to face the world boldly and say: 'This I have created!'


* The Honorable Dean Alfange was an American statesman born December 2, 1899, in Constantinople (now Istanbul). He was raised in upstate New York.
He served in the U.S. Army during World War 1 and attended Hamilton College, graduating in the class of 1922. He attended Colombia University where he received his law degree and opened a practice in Manhattan.
In 1942 Alfange was the American Labor Party candidate for governor of New York and a founder of the Liberal Party of New York.
Dean Alfange was also Professor Emeritus at UMass Amherst and a leading figure in various pro-Zionist organizations (between other actions, in November 1943, he appeared before the House of Representatives and addressed them on the rescue of the Jewish people of Europe). He died in Manhattan at the age of 91 on October 27, 1989.

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